Financial reporting is integral to a business. Any organisation, big or small, is legally required to compile comprehensive documentation of their financial activities.  With ever-evolving legislation presenting a constant challenge to public companies, getting the stats right is essential. That’s where an analyst steps in – and as digital accounting and crypto currencies become more […]

Perceived value indicates how much a customer is prepared to pay for a product or service. This is determined by a product or service’s ability to meet the customer’s needs and inspire desire, especially in comparison with competitors.  Understanding the customer’s perception of value through market research can help a business to position itself correctly […]

The world of finance is always moving forward even in – and sometimes because of – times of crisis and challenge. Innovations in finance come from the development of new financial services and products. These developments can be a reaction to consumer trends or can inspire changes in consumer behaviour. Financial innovations often involve risk […]

After competition, the second-greatest challenge that entrepreneurs face when launching start-ups is cash flow – making it a significant contributing factor to why two in every three new businesses fail. While difficulties in raising capital are common, for those who get it right, business success is there for the taking. Advances in technology, together with […]

Financial statement analysis is a skill which is usually the reserve of accountants and financial specialists. Yet understanding these key documents that offer a snapshot of a company’s financial health is a desirable skill for anyone in business including managers, entrepreneurs, and investors.  Being able to read and analyse financial statements is key to unlocking […]